Key insights
- Leading type of vacation across all U.S. generations
- Visiting family/friends

Detailed statistics
Leading trip types in the past year in the U.S. 2025, by generation
- Share of Gen Z that said they booked flight tickets in the past 12 months
- %

Detailed statistics
Most booked travel products in the past year in the U.S. 2025, by generation
- Share of millennials that said they traveled two to three times in the past 12 months
- %

Detailed statistics
U.S. consumer travel frequency in the past year 2025, by generation
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Current statistics on this topic
Recommended statistics
Overview
5
- U.S. consumer travel frequency in the past year 2025, by generation
- Leading trip types in the past year in the U.S. 2025, by generation
- Most booked travel products in the past year in the U.S. 2025, by generation
- Use of online travel planning resources among U.S. vacationers 2025, by generation
- Favorability of the travel sector in the U.S. 2025, by age
Overview
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U.S. consumer travel frequency in the past year 2025, by generation

U.S. consumer travel frequency in the past year 2025, by generation
Travel frequency of adults in the past 12 months in the United States as of April 2025, by generation
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Leading trip types in the past year in the U.S. 2025, by generation

Leading trip types in the past year in the U.S. 2025, by generation
Leading types of vacation in the past 12 months in the United States as of April 2025, by generation
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Most booked travel products in the past year in the U.S. 2025, by generation

Most booked travel products in the past year in the U.S. 2025, by generation
Leading travel products booked in the past 12 months in the United States as of April 2025, by generation
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Use of online travel planning resources among U.S. vacationers 2025, by generation

Use of online travel planning resources among U.S. vacationers 2025, by generation
Use of selected online resources for travel planning among vacationers in the United States as of October 2025, by generation
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Favorability of the travel sector in the U.S. 2025, by age

Favorability of the travel sector in the U.S. 2025, by age
Favorability of the travel sector in the United States as of March 2025, by age
Destinations
4
Destinations
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Most popular destinations for domestic vacation in the U.S. 2025, by generation

Most popular destinations for domestic vacation in the U.S. 2025, by generation
Most popular destinations for domestic vacation in the United States as of January 2025, by generation
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Most popular cities in the U.S. Q4 2024, by generation

Most popular cities in the U.S. Q4 2024, by generation
Most popular cities in the United States as of the fourth quarter of 2024, by generation
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Most popular global tourist attractions in the U.S. Q1 2025, by generation

Most popular global tourist attractions in the U.S. Q1 2025, by generation
Most popular global tourist attractions in the United States as of the first quarter of 2025, by generation
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Consumers that took on debt for a Disney trip in the U.S. 2024, by generation

Consumers that took on debt for a Disney trip in the U.S. 2024, by generation
Share of consumers who took on debt to go on a trip to a Disney attraction in the United States as of May 2024, by generation
Brand preferences
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Most popular hotel brands in the U.S. Q1 2025, by generation

Most popular hotel brands in the U.S. Q1 2025, by generation
Most popular hotel brands in the United States as of the first quarter of 2025, by generation
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Most popular travel apps and websites in the U.S. Q4 2024, by generation

Most popular travel apps and websites in the U.S. Q4 2024, by generation
Most popular travel apps and websites in the United States in the fourth quarter of 2024, by generation
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Most popular amusement, cruise and travel brands in the U.S. Q4 2024, by generation

Most popular amusement, cruise and travel brands in the U.S. Q4 2024, by generation
Most popular amusement, cruise, and travel brands in the United States in the fourth quarter of 2024, by generation
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Most popular dining brands in the U.S. 2025, by generation

Most popular dining brands in the U.S. 2025, by generation
Most popular dining brands in the United States as of the 1st quarter of 2025, by generation
Opinions
7
- U.S. opinions on travel topics 2025, by generation
- Views on using travel agents for vacation planning in the U.S. 2024 by age
- Impact of environmental sustainability on travel purchases in the U.S. 2025, by age
- U.S. travelers' openness to booking costly activities via social media 2024, by age
- Leading reasons for enjoying a road trip in the U.S. 2024, by generation
- Likelihood of taking a multi-generational family trip among U.S. travelers 2024
- Leading road trip vehicle types in the U.S. 2024, by generation
Opinions
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U.S. opinions on travel topics 2025, by generation

U.S. opinions on travel topics 2025, by generation
Opinions on travel topics in the United States as of April 2025, by generation
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Views on using travel agents for vacation planning in the U.S. 2024 by age

Views on using travel agents for vacation planning in the U.S. 2024 by age
Opinions on hiring a travel agent for vacation planning in the United States as of June 2024, by age
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Impact of environmental sustainability on travel purchases in the U.S. 2025, by age

Impact of environmental sustainability on travel purchases in the U.S. 2025, by age
Extent to which environmental sustainability plays a part in travel purchase decisions in the United States as of January 2025, by age
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U.S. travelers' openness to booking costly activities via social media 2024, by age

U.S. travelers' openness to booking costly activities via social media 2024, by age
Share of travelers open to booking high-priced activities through social media platforms in the United States as of July 2024, by age group
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Leading reasons for enjoying a road trip in the U.S. 2024, by generation

Leading reasons for enjoying a road trip in the U.S. 2024, by generation
Leading reasons for enjoying taking a road trip for vacation in the United States as of February 2024, by generation
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Likelihood of taking a multi-generational family trip among U.S. travelers 2024

Likelihood of taking a multi-generational family trip among U.S. travelers 2024
Likelihood of taking a multi-generational family trip among travelers in the United States as of 2nd quarter 2024
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Leading road trip vehicle types in the U.S. 2024, by generation

Leading road trip vehicle types in the U.S. 2024, by generation
Leading road trip vehicle types in the United States as of February 2024, by generation
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