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Average social brand video view duration as of March 2017, by vertical (in seconds)

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Source

Release date

July 2017

Region

Worldwide

Survey time period

January to March 2017

Number of respondents

181 brands

Special properties

59,935 videos

Supplementary notes

Consumer electronics, n = 71; Active wear, n = 11; Retail, n = 34; Luxury, n = 31; Auto, n = 10; Beauty & Hair care, n = 29; CPG, n = 48; Financial services, n = 8

Citation formats

Social video brand user engagement 2017, by vertical

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 16, 2017
This statistic reports on the average social brand video view duration as of March 2017. According to the findings, consumer electronics had an average view duration of ** seconds on Youtube, while only recording in ** seconds on Facebook. Activewear similarly had an average of ** seconds on Youtube, while having only ** seconds of user engagement on Facebook.
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Social media advertising and marketing worldwideSocial mediaBrands on social mediaFacebook advertising and marketingX (formerly Twitter) advertising and marketing
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