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Terrestrial TV advertising revenue in South Korea from 2015 to 2023 with forecasts up to 2025, by type (in billion South Korean won)

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Source

Release date

January 2025

Region

South Korea

Survey time period

2015 to 2023

Supplementary notes

* Estimate.

Figures have been rounded.

1,000 South Korean won equals 0.68 U.S. dollars or 0.67 euros as of February 2025.

Citation formats

Terrestrial TV ad revenue in South Korea 2015-2025, by type

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 5, 2025

In 2023, revenue from program advertisements shown on terrestrial TV amounted to around billion South Korean won. Other successful types of advertising were sponsorship and mid-program advertising. It is forecast that program advertising revenue will decrease by 2025.

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