According to a survey conducted in South Korea in the third quarter of 2024, around ** percent of respondents stated in a survey that they discovered new brands, products, and services via search engines. Other commonly used channels were television advertising and word-of-mouth advertising.
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DataReportal, & We Are Social, & Meltwater. (March 3, 2025). Distribution of sources used by internet users to discover new brands, products, and services in South Korea in 3rd quarter of 2024, by type of source [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/1298316/south-korea-share-of-sources-used-to-find-new-brands/
DataReportal, und We Are Social, und Meltwater. "Distribution of sources used by internet users to discover new brands, products, and services in South Korea in 3rd quarter of 2024, by type of source." Chart. March 3, 2025. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/1298316/south-korea-share-of-sources-used-to-find-new-brands/
DataReportal, We Are Social, Meltwater. (2025). Distribution of sources used by internet users to discover new brands, products, and services in South Korea in 3rd quarter of 2024, by type of source. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/1298316/south-korea-share-of-sources-used-to-find-new-brands/
DataReportal, and We Are Social, and Meltwater. "Distribution of Sources Used by Internet Users to Discover New Brands, Products, and Services in South Korea in 3rd Quarter of 2024, by Type of Source." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 3 Mar 2025, /statistics/1298316/south-korea-share-of-sources-used-to-find-new-brands/
DataReportal & We Are Social & Meltwater, Distribution of sources used by internet users to discover new brands, products, and services in South Korea in 3rd quarter of 2024, by type of source ÌÇÐÄÆÆ½â°æ, /statistics/1298316/south-korea-share-of-sources-used-to-find-new-brands/ (last visited August 01, 2026)
Distribution of sources used by internet users to discover new brands, products, and services in South Korea in 3rd quarter of 2024, by type of source [Graph], DataReportal, & We Are Social, & Meltwater, March 3, 2025. [Online]. Available: /statistics/1298316/south-korea-share-of-sources-used-to-find-new-brands/