This statistic illustrates the impact of data-driven digital solutions and big data on business models and client offerings by UK media agencies in 2015. Of respondents, ** percent reported they felt much of what they did was becoming obsolete.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
AdRoll, & With PR, & Opinion Matters. (November 1, 2015). How are data-driven digital solutions and big data changing your client offering or business model? [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/521273/advertising-technology-impact-on-media-agency-business-model-uk/
AdRoll, und With PR, und Opinion Matters. "How are data-driven digital solutions and big data changing your client offering or business model?." Chart. November 1, 2015. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/521273/advertising-technology-impact-on-media-agency-business-model-uk/
AdRoll, With PR, Opinion Matters. (2015). How are data-driven digital solutions and big data changing your client offering or business model?. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/521273/advertising-technology-impact-on-media-agency-business-model-uk/
AdRoll, and With PR, and Opinion Matters. "How Are Data-driven Digital Solutions and Big Data Changing Your Client Offering or Business Model?." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Nov 2015, /statistics/521273/advertising-technology-impact-on-media-agency-business-model-uk/
AdRoll & With PR & Opinion Matters, How are data-driven digital solutions and big data changing your client offering or business model? ÌÇÐÄÆƽâ°æ, /statistics/521273/advertising-technology-impact-on-media-agency-business-model-uk/ (last visited August 05, 2026)
How are data-driven digital solutions and big data changing your client offering or business model? [Graph], AdRoll, & With PR, & Opinion Matters, November 1, 2015. [Online]. Available: /statistics/521273/advertising-technology-impact-on-media-agency-business-model-uk/
