| Characteristic | Simplicity index |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Source
Release date
November 2015
More information
Region
United Kingdom
Survey time period
June 30 to August 11, 2015
Number of respondents
1,743 respondents
Method of interview
Online survey
Supplementary notes
The source indicates "the score was calculated with the following inputs: how each brand was rated on the simplicity/complexity of its products, services, interactions and communications in relation to its industry peers."
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