* The methodology adopted in the study is based on the use of comparable indicators for all types of mentions, taking into account the specificity of the press, Internet portals, and social media. The value determining the brand's position in the ranking is invariably the strength of the brand - a result of several variables (impact, overtones index, and the number of publications) which prove both the number of recipients' contacts with the brand and the qualitative assessment of the message about it.
Citation formats
Ranking of brands in Poland 2022-2023, by brand strength
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
PRESS-SERVICE Monitoring Mediów. (October 31, 2023). Leading brands in Poland between 2022 and 2023, by brand strength [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1185564/poland-brand-ranking-by-brand-strength/
PRESS-SERVICE Monitoring Mediów. "Leading brands in Poland between 2022 and 2023, by brand strength." Chart. October 31, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1185564/poland-brand-ranking-by-brand-strength/
PRESS-SERVICE Monitoring Mediów. (2023). Leading brands in Poland between 2022 and 2023, by brand strength. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1185564/poland-brand-ranking-by-brand-strength/
PRESS-SERVICE Monitoring Mediów. "Leading Brands in Poland between 2022 and 2023, by Brand Strength." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Oct 2023, /statistics/1185564/poland-brand-ranking-by-brand-strength/
PRESS-SERVICE Monitoring Mediów, Leading brands in Poland between 2022 and 2023, by brand strength ÌÇÐÄÆƽâ°æ, /statistics/1185564/poland-brand-ranking-by-brand-strength/ (last visited July 27, 2026)
Leading brands in Poland between 2022 and 2023, by brand strength [Graph], PRESS-SERVICE Monitoring Mediów, October 31, 2023. [Online]. Available: /statistics/1185564/poland-brand-ranking-by-brand-strength/
