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Expenditure on programmatic digital display advertising in the United Kingdom (UK) from 2013 to 2016, by device (in million GBP)*

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Source

Release date

September 2015

Region

United Kingdom

Survey time period

2013 to 2014

Supplementary notes

* Digital display ads transacted via an API, including everything from publisher-erected APIs to more standardized RTB technology.
** Forecast.

Citation formats

Programmatic digital display ad spending in the UK 2013-2016, by device

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 22, 2015
This statistic illustrates the advertising expenditure on programmatic digital display ads by device in the United Kingdom (UK) from 2013 to 2014, with a forecast to 2016. In 2015 ad spending for programmatic digital display ads on mobile phones and tablets was expected to reach *** billion British pounds.
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