The statistic presents real-time bidding premium digital advertising spending in 2013 as well as a forecast until 2018 in Europe, by market. International Data Corporation projected that the spending in the United Kingdom would amount to ** million U.S. dollars in 2014.
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IDC. (March 31, 2014). Real-time bidding premium digital display advertising spending in Europe from 2013 to 2018, by market (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/415800/rtb-digital-display-ad-spending-in-europe-by-market/
IDC. "Real-time bidding premium digital display advertising spending in Europe from 2013 to 2018, by market (in million U.S. dollars)." Chart. March 31, 2014. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/415800/rtb-digital-display-ad-spending-in-europe-by-market/
IDC. (2014). Real-time bidding premium digital display advertising spending in Europe from 2013 to 2018, by market (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/415800/rtb-digital-display-ad-spending-in-europe-by-market/
IDC. "Real-time Bidding Premium Digital Display Advertising Spending in Europe from 2013 to 2018, by Market (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Mar 2014, /statistics/415800/rtb-digital-display-ad-spending-in-europe-by-market/
IDC, Real-time bidding premium digital display advertising spending in Europe from 2013 to 2018, by market (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/415800/rtb-digital-display-ad-spending-in-europe-by-market/ (last visited August 01, 2026)
Real-time bidding premium digital display advertising spending in Europe from 2013 to 2018, by market (in million U.S. dollars) [Graph], IDC, March 31, 2014. [Online]. Available: /statistics/415800/rtb-digital-display-ad-spending-in-europe-by-market/
