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Millennial digital buyer penetration in the United States from 2013 to 2019

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Source

Release date

January 2016

Region

United States

Survey time period

2013 to 2015

Age group

18 to 34 years

Supplementary notes

*Forecast
Internet users who made at least one purchase via any digital channel during the calendar year, including online, mobile and tablet purchases

Citation formats

U.S. Millennials: digital buyer penetration 2013-2019

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 18, 2016
This statistic presents data on Millennial digital buyer penetration in the United States between 2013 and 2019. In 2015, **** percent of U.S. internet users aged 25 to 34 years had made a purchase online. In 2019, this share is projected to grow to **** percent.
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