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What path-to-purchase features do you enable in mobile?

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Source

Release date

August 2012

Region

United States

Survey time period

April 6 to May 4, 2012

Number of respondents

n = 863 professional marketers

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

Citation formats

Path-to-purchase features used in mobile marketing in the United States in 2012

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 1, 2012
The statistic presents path-to-purchase features used in mobile marketing in the United States in 2012. During the Chief Marketer survey, ** percent of respondents stated their company allowed mobile users to view ratings and reviews.
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