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Distribution of mobile advertising expenditure in Latin America in 2018, by format

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Sources

Release date

October 2019

Region

Latin America and the Caribbean

Survey time period

2018

Special properties

Argentina, Bolivia, Brazil, Chile, Colombia, Guatemala, Mexico, and Peru only / represents activitiy tracked by Logan, broader industry metrics may vary

Citation formats

Latin America: mobile ad expenditure 2018, by format

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 7, 2019
In 2018, video ads accounted for ** percent of mobile advertising spending in Latin America, which amounted to **** billion U.S. dollars. During a 2019 survey, nearly ** percent of respondents from Latin America stated they streamed video content on their mobile devices at least weekly.
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