discovered, that the retail sector accounted for ** percent of mobile ad expenditures in the second half of 2018, and another ** percent was attributed to the media industry.
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Smaato. (February 22, 2019). Share of mobile advertising spending worldwide in 2nd half 2018, by industry [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/232397/global-mobile-advertising-expenditure-by-category/
Smaato. "Share of mobile advertising spending worldwide in 2nd half 2018, by industry." Chart. February 22, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/232397/global-mobile-advertising-expenditure-by-category/
Smaato. (2019). Share of mobile advertising spending worldwide in 2nd half 2018, by industry. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/232397/global-mobile-advertising-expenditure-by-category/
Smaato. "Share of Mobile Advertising Spending Worldwide in 2nd Half 2018, by Industry." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Feb 2019, /statistics/232397/global-mobile-advertising-expenditure-by-category/
Smaato, Share of mobile advertising spending worldwide in 2nd half 2018, by industry ÌÇÐÄÆƽâ°æ, /statistics/232397/global-mobile-advertising-expenditure-by-category/ (last visited July 24, 2026)
Share of mobile advertising spending worldwide in 2nd half 2018, by industry [Graph], Smaato, February 22, 2019. [Online]. Available: /statistics/232397/global-mobile-advertising-expenditure-by-category/
