The original question was: 'When buying clothes online, how often do you consider each of the following?'
The survey was conducted among respondents across 21 countries or regions: Australia, Brazil, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Japan, Mexico, the Netherlands, Poland, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, the United Kingdom and the United States.
Citation formats
Leading considerations when ordering clothes on Shein worldwide 2025, by frequency
In 2025, purchasing decisions among SHEIN customers were primarily driven by affordability, with **** percent reporting they always consider finding the best price. Size fit was always or often considered by **Â percent, followed by personal relevance at over ** percent and product quality at **** percent.
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Shein. (March 25, 2026). Relative importance of purchase considerations in online clothing shopping among Shein customers globally in 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 14, 2026, from /statistics/1661711/shein-global-purchase-considerations-by-frequency/
Shein. "Relative importance of purchase considerations in online clothing shopping among Shein customers globally in 2025." Chart. March 25, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 14, 2026. /statistics/1661711/shein-global-purchase-considerations-by-frequency/
Shein. (2026). Relative importance of purchase considerations in online clothing shopping among Shein customers globally in 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 14, 2026. /statistics/1661711/shein-global-purchase-considerations-by-frequency/
Shein. "Relative Importance of Purchase Considerations in Online Clothing Shopping among Shein Customers Globally in 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Mar 2026, /statistics/1661711/shein-global-purchase-considerations-by-frequency/
Shein, Relative importance of purchase considerations in online clothing shopping among Shein customers globally in 2025 ÌÇÐÄÆƽâ°æ, /statistics/1661711/shein-global-purchase-considerations-by-frequency/ (last visited July 14, 2026)
Relative importance of purchase considerations in online clothing shopping among Shein customers globally in 2025 [Graph], Shein, March 25, 2026. [Online]. Available: /statistics/1661711/shein-global-purchase-considerations-by-frequency/
