Values may not add up to 100 percent due to rounding.
The survey was conducted among respondents across 21 countries or regions: Australia, Brazil, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Japan, Mexico, the Netherlands, Poland, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, the United Kingdom and the United States.
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Gender distribution of SHEIN customers globally 2025
In 2025, SHEIN customers were predominantly female, with **** percent of respondents being female, compared to *** percent being male and *** percent who did not disclose or identify with a gender.
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Shein. (March 25, 2026). Distribution of SHEIN customers worldwide in 2025, by gender [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1661724/shein-customer-gender-distribution-globally/
Shein. "Distribution of SHEIN customers worldwide in 2025, by gender." Chart. March 25, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1661724/shein-customer-gender-distribution-globally/
Shein. (2026). Distribution of SHEIN customers worldwide in 2025, by gender. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1661724/shein-customer-gender-distribution-globally/
Shein. "Distribution of Shein Customers Worldwide in 2025, by Gender." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 25 Mar 2026, /statistics/1661724/shein-customer-gender-distribution-globally/
Shein, Distribution of SHEIN customers worldwide in 2025, by gender ÌÇÐÄÆÆ½â°æ, /statistics/1661724/shein-customer-gender-distribution-globally/ (last visited July 23, 2026)
Distribution of SHEIN customers worldwide in 2025, by gender [Graph], Shein, March 25, 2026. [Online]. Available: /statistics/1661724/shein-customer-gender-distribution-globally/