In 2023, investment in marketing focused on advertising, communication, and promotion experienced a growth of * percent in Spain compared to the previous year. This positive trend was repeated in the other market segments. However, the largest increase was recorded in market research and consulting.
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AMKT. (October 24, 2024). Annual variation of investment made in marketing in Spain in 2023, by market segment [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1632368/annual-growth-of-marketing-investment-by-segment-spain/
AMKT. "Annual variation of investment made in marketing in Spain in 2023, by market segment." Chart. October 24, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1632368/annual-growth-of-marketing-investment-by-segment-spain/
AMKT. (2024). Annual variation of investment made in marketing in Spain in 2023, by market segment. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1632368/annual-growth-of-marketing-investment-by-segment-spain/
AMKT. "Annual Variation of Investment Made in Marketing in Spain in 2023, by Market Segment." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Oct 2024, /statistics/1632368/annual-growth-of-marketing-investment-by-segment-spain/
AMKT, Annual variation of investment made in marketing in Spain in 2023, by market segment ÌÇÐÄÆÆ½â°æ, /statistics/1632368/annual-growth-of-marketing-investment-by-segment-spain/ (last visited July 31, 2026)
Annual variation of investment made in marketing in Spain in 2023, by market segment [Graph], AMKT, October 24, 2024. [Online]. Available: /statistics/1632368/annual-growth-of-marketing-investment-by-segment-spain/