A survey conducted in 2025 showed that shoppers have mixed feelings about AI when shopping online. Although over ** percent seemed to understand that this technology is helpful when recommending products, around ** percent do not like to have any interactions with AI during their shopping experience. One in four shoppers signaled being worried with frauds and scams if using this technology.
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Adyen. (May 14, 2025). Consumers' sentiment over the use of AI in shopping experience worldwide in 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1615443/worldwide-consumer-atitude-towards-ai/
Adyen. "Consumers' sentiment over the use of AI in shopping experience worldwide in 2025." Chart. May 14, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1615443/worldwide-consumer-atitude-towards-ai/
Adyen. (2025). Consumers' sentiment over the use of AI in shopping experience worldwide in 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1615443/worldwide-consumer-atitude-towards-ai/
Adyen. "Consumers' Sentiment over The Use of Ai in Shopping Experience Worldwide in 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 May 2025, /statistics/1615443/worldwide-consumer-atitude-towards-ai/
Adyen, Consumers' sentiment over the use of AI in shopping experience worldwide in 2025 ÌÇÐÄÆƽâ°æ, /statistics/1615443/worldwide-consumer-atitude-towards-ai/ (last visited July 26, 2026)
Consumers' sentiment over the use of AI in shopping experience worldwide in 2025 [Graph], Adyen, May 14, 2025. [Online]. Available: /statistics/1615443/worldwide-consumer-atitude-towards-ai/
