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Connected TV (CTV) and linear TV viewing in Europe in 2024, by content type

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Sources

Release date

September 2024

Region

Europe

Survey time period

2024

Number of respondents

1,000 respondents

Age group

18 years and older

Supplementary notes

Respondents across: Germany, UK, France, Netherlands, Belgium, Spain.

The source did not provide the exact date of survey.

Citation formats

Usage of CTV and linear TV in Europe in 2024, by content type

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 13, 2025

In Europe, the CTV and linear TV usage varies according to the content type consumed. CTV is mostly used for contents like movies, series and documentaries, with shares of **, ** and ** percent, respectively. Meanwhile, linear movies, and documentaries, recording shares of **, ***and ***percent, respectively. 

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Statistics on " Broadcaster video-on-demand in Europe "

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Other statistics that may interest you Broadcaster video-on-demand in Europe

Overview

6

Infrastructure and devices used

4

Advertising

7

Broadcasters and their services

6

Consumer behavior

8

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Topics

Broadcaster video-on-demand in EuropeVideo streaming in the NetherlandsVideo streaming in SwedenVideo streaming in NorwayVideo-on-demand in France
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* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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per month, billed annually 1
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