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Share of consumers engaging with voice-activated shopping in 2023, by generational cohort

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Source

Release date

June 2024

Region

Worldwide

Survey time period

2023

Number of respondents

67,024 respondents

Supplementary notes

The survey was carried out in 11 countries: United States, United Kingdom; France, Germany, Italy, Netherlands, Spain, Brazil, Australia, Japan, and Singapore.

Citation formats

Voice-activated shopping engagement by generation 2023

Published by
F. Watty,
Nov 28, 2024

A survey carried out in 2023 showed that roughly ** percent of Gen Z consumers used voice assistants to shop from their homes. Millennials followed with **** percent, while less than percent of Boomers purchased products via voice-based technology.

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Statistics on " Millennials online shopping behavior "

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Overview

4

Categories

5

Purchase behavior

7

Retail technologies

7

Social commerce

6

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Topics

Millennials online shopping behaviorGen Z online shopping behaviorMillennials and health in the U.S.Online shopping behavior in the United StatesMillennials
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