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Segments of brands with the most memorable advertisements in Portugal in 2024

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Source

Release date

February 2025

Region

Portugal

Survey time period

2024

Age group

16-74 years old

Special properties

Households registered on the platform

Method of interview

Online panel

Citation formats

Brand segments with the most memorable advertisements in Portugal 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 4, 2025

In 2024, super and hypermarkets' advertising was the most remembered by Portuguese consumers, at a share of **Ìý±è±ð°ù³¦±ð²Ô³Ù. The adverts produced by telecommunication providers gathered the second position, with a share of **Ìý±è±ð°ù³¦±ð²Ô³Ù. Automobiles and other vehicles secured the third spot, with ***Ìý±è±ð°ù³¦±ð²Ô³Ù.

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Statistics on " Advertising in Portugal "

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Other statistics that may interest you Advertising in Portugal

Overview

6

Traditional media

4

Digital media

6

Advertising and enterprises

4

Advertising companies

5

Leading players

6

Media conglomerates

8

Consumer perception

5

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Topics

Advertising in PortugalAdvertising in EuropeDigital advertising in EuropeTelevision advertising in the U.S.Advertising in Spain
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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