During the 52 weeks ending April, ** 2024, total spend on beauty products in the United States added up to about ** billion U.S. dollars. In the same period of time, online sales amounted to slightly over ** billion U.S. dollars.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
NielsenIQ. (October 9, 2024). Total expenditure on beauty products in the United States in 2023 and 2024, by channel [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/1499951/total-beauty-spending-by-channel-in-the-us/
NielsenIQ. "Total expenditure on beauty products in the United States in 2023 and 2024, by channel." Chart. October 9, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/1499951/total-beauty-spending-by-channel-in-the-us/
NielsenIQ. (2024). Total expenditure on beauty products in the United States in 2023 and 2024, by channel. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/1499951/total-beauty-spending-by-channel-in-the-us/
NielsenIQ. "Total Expenditure on Beauty Products in The United States in 2023 and 2024, by Channel." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 9 Oct 2024, /statistics/1499951/total-beauty-spending-by-channel-in-the-us/
NielsenIQ, Total expenditure on beauty products in the United States in 2023 and 2024, by channel ÌÇÐÄÆƽâ°æ, /statistics/1499951/total-beauty-spending-by-channel-in-the-us/ (last visited July 27, 2026)
Total expenditure on beauty products in the United States in 2023 and 2024, by channel [Graph], NielsenIQ, October 9, 2024. [Online]. Available: /statistics/1499951/total-beauty-spending-by-channel-in-the-us/
