During the second quarter of 2025, social media was the most frequently consumed type of media worldwide, with internet users engaging with it an average of **** days per week. Short-form videos, such as those on TikTok, ranked second, with an average of **** days of usage per week.
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We Are Social, & DataReportal, & Meltwater. (October 15, 2025). Average media use worldwide in 2rd quarter of 2025, by medium (in days per week) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 20, 2026, from /statistics/1476603/daily-media-usage-world/
We Are Social, und DataReportal, und Meltwater. "Average media use worldwide in 2rd quarter of 2025, by medium (in days per week)." Chart. October 15, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 20, 2026. /statistics/1476603/daily-media-usage-world/
We Are Social, DataReportal, Meltwater. (2025). Average media use worldwide in 2rd quarter of 2025, by medium (in days per week). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 20, 2026. /statistics/1476603/daily-media-usage-world/
We Are Social, and DataReportal, and Meltwater. "Average Media Use Worldwide in 2rd Quarter of 2025, by Medium (in Days per Week)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Oct 2025, /statistics/1476603/daily-media-usage-world/
We Are Social & DataReportal & Meltwater, Average media use worldwide in 2rd quarter of 2025, by medium (in days per week) ÌÇÐÄÆÆ½â°æ, /statistics/1476603/daily-media-usage-world/ (last visited July 20, 2026)
Average media use worldwide in 2rd quarter of 2025, by medium (in days per week) [Graph], We Are Social, & DataReportal, & Meltwater, October 15, 2025. [Online]. Available: /statistics/1476603/daily-media-usage-world/