During a March 2023 survey among marketers worldwide, ** percent of respondents stated they are planning on adding online events or shows, such as podcasts and video shorts, to their marketing mix in the year ahead. Real-time marketing and new social media platforms followed, with ** and ** percent, respectively. Artificial intelligence (AI) for automaton was in the future plans of ** percent of marketing professionals.
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Ascend2. (March 30, 2023). Leading business areas in which marketers are willing to expand in the following year worldwide as of March 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1425614/business-areas-next-year-marketing-expansion/
Ascend2. "Leading business areas in which marketers are willing to expand in the following year worldwide as of March 2023." Chart. March 30, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1425614/business-areas-next-year-marketing-expansion/
Ascend2. (2023). Leading business areas in which marketers are willing to expand in the following year worldwide as of March 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1425614/business-areas-next-year-marketing-expansion/
Ascend2. "Leading Business Areas in Which Marketers Are Willing to Expand in The following Year Worldwide as of March 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Mar 2023, /statistics/1425614/business-areas-next-year-marketing-expansion/
Ascend2, Leading business areas in which marketers are willing to expand in the following year worldwide as of March 2023 ÌÇÐÄÆƽâ°æ, /statistics/1425614/business-areas-next-year-marketing-expansion/ (last visited July 28, 2026)
Leading business areas in which marketers are willing to expand in the following year worldwide as of March 2023 [Graph], Ascend2, March 30, 2023. [Online]. Available: /statistics/1425614/business-areas-next-year-marketing-expansion/
