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Share of podcast in Spotify's advertising revenue the United States from 2019 to 2024

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Source

Release date

April 2022

Region

United States

Survey time period

2019 to 2021

Supplementary notes

* Forecast.
Refers to audio advertising within a podcast. Includes all types of advertising on podcasts.

Citation formats

Podcast share of Spotify ad revenue in the U.S. 2019-2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 3, 2022
In 2021, Spotify's podcast advertising revenue in the United States reached **** percent of the company's total advertising revenue. That was a *** percentage point increase as compared to 2020. Growth is projected to continue in 2022, with a *** point increase, indicating the heightening interest in podcast ads among advertisers.
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Statistics on " Podcast advertising in the United States "

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Other statistics that may interest you Podcast advertising in the United States

Overview

6

Leading players

7

Marketer usage and insights

6

Consumer insights

8

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Topics

Podcast advertising in the U.S. SpotifyPandoraPodcasting worldwideDigital advertising worldwide
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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