Share of consumers who believed that foods whose advertising was directed at children should contain sugar, fat, or salt only in limited amounts in Germany as of January 2023
Characteristic
Share of respondents
Completely agree
65%
Somewhat agree
20%
Somewhat disagree
7%
Completely disagree
6%
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When asked to express their attitude to the statement "Foods whose advertising is intended to appeal to children should be only allowed to contain a limited amount of sugar, fat, or salt," 85 percent of responding adult consumers from Germany agreed, with 65 percent agreeing completely and 20 percent agreeing to a certain extent. The remaining respondents somewhat or completely disagreed with the statement.
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Verbraucherzentrale Bundesverband. (January 26, 2023). Share of consumers who believed that foods whose advertising was directed at children should contain sugar, fat, or salt only in limited amounts in Germany as of January 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1421430/consumers-target-healthy-food-advertising-germany/
Verbraucherzentrale Bundesverband. "Share of consumers who believed that foods whose advertising was directed at children should contain sugar, fat, or salt only in limited amounts in Germany as of January 2023." Chart. January 26, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1421430/consumers-target-healthy-food-advertising-germany/
Verbraucherzentrale Bundesverband. (2023). Share of consumers who believed that foods whose advertising was directed at children should contain sugar, fat, or salt only in limited amounts in Germany as of January 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1421430/consumers-target-healthy-food-advertising-germany/
Verbraucherzentrale Bundesverband. "Share of Consumers Who Believed That Foods Whose Advertising Was Directed at Children Should Contain Sugar, Fat, or Salt Only in Limited Amounts in Germany as of January 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 Jan 2023, /statistics/1421430/consumers-target-healthy-food-advertising-germany/
Verbraucherzentrale Bundesverband, Share of consumers who believed that foods whose advertising was directed at children should contain sugar, fat, or salt only in limited amounts in Germany as of January 2023 ÌÇÐÄÆƽâ°æ, /statistics/1421430/consumers-target-healthy-food-advertising-germany/ (last visited July 28, 2026)
Share of consumers who believed that foods whose advertising was directed at children should contain sugar, fat, or salt only in limited amounts in Germany as of January 2023 [Graph], Verbraucherzentrale Bundesverband, January 26, 2023. [Online]. Available: /statistics/1421430/consumers-target-healthy-food-advertising-germany/
