| Characteristic | Share of respondents |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Sources
Release date
March 2023
More information
Region
China
Survey time period
December 2, 2022 to January 4, 2023
Number of respondents
2,000 respondents
Special properties
among HNWI* from mainland China
Method of interview
Online survey
Supplementary notes
Original question: Which of the following factors would affect your decision when making a purchase? Please select no more than 5 most important factors.
* The average annual household income among the respondents was 1.4 million yuan.
One yuan equals 0.14 U.S. dollars and 0.13 euros (as of June 2023).
The average age of the respondents was 37.2 years.
The survey was conducted among 55 percent female and 45 percent male respondents.
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