This question was phrased by the source as follows: "How often do you buy luxury goods or high-end product within a year? (e.g. jewelry, cosmetics, watches, shoes, etc.) "
Among a total of 3,838 survey respondents, 2,202 were women and 1,636 were men.
Citation formats
Frequency of consuming luxury goods in China 2024, by gender
According to a survey conducted by in July 2024, ** percent of female respondents and ** percent of male respondents in China said they made *** to luxury purchases per year. Notably, merely percent of female respondents had never bought any luxury goods.Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Rakuten Insight. (September 3, 2024). Frequency of consuming luxury goods in China as of July 2024, by consumer gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1493408/china-purchase-frequency-of-luxury-goods-by-gender/
Rakuten Insight. "Frequency of consuming luxury goods in China as of July 2024, by consumer gender." Chart. September 3, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1493408/china-purchase-frequency-of-luxury-goods-by-gender/
Rakuten Insight. (2024). Frequency of consuming luxury goods in China as of July 2024, by consumer gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1493408/china-purchase-frequency-of-luxury-goods-by-gender/
Rakuten Insight. "Frequency of Consuming Luxury Goods in China as of July 2024, by Consumer Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 3 Sep 2024, /statistics/1493408/china-purchase-frequency-of-luxury-goods-by-gender/
Rakuten Insight, Frequency of consuming luxury goods in China as of July 2024, by consumer gender ÌÇÐÄÆƽâ°æ, /statistics/1493408/china-purchase-frequency-of-luxury-goods-by-gender/ (last visited August 01, 2026)
Frequency of consuming luxury goods in China as of July 2024, by consumer gender [Graph], Rakuten Insight, September 3, 2024. [Online]. Available: /statistics/1493408/china-purchase-frequency-of-luxury-goods-by-gender/
