* Including brand construction, ROI, retention, cost by installation.
The source does not provide a date of survey. The date provided is the publication date.
Citation formats
KPIs used by advertisers to measure campaign effectiveness Mexico in 2023
During a survey conducted in Mexico in 2023, around ** percent of responding advertisers mentioned sales as a leading KPI to measure the effectiveness of marketing campaigns. Market share, profit, and soft metrics, such as awareness and social buzz, were also among the main KPIs cited by the respondents.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
