In 2021, television advertising spending in the Asia-Pacific region amounted to approximately **** billion U.S. dollars, marking a minor increase from about **** billion dollars in 2012. In 2016, TV ad spending was surpassed by expenditures on online marketing.
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Zenith. (December 9, 2021). Television advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/799725/asia-pacific-television-advertising-spending/
Zenith. "Television advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 (in billion U.S. dollars) ." Chart. December 9, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/799725/asia-pacific-television-advertising-spending/
Zenith. (2021). Television advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 (in billion U.S. dollars) . ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/799725/asia-pacific-television-advertising-spending/
Zenith. "Television Advertising Expenditure in The Asia-pacific Region from 2012 to 2021 with Forecasts to 2024 (in Billion U.S. Dollars) ." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 9 Dec 2021, /statistics/799725/asia-pacific-television-advertising-spending/
Zenith, Television advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 (in billion U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/799725/asia-pacific-television-advertising-spending/ (last visited July 22, 2026)
Television advertising expenditure in the Asia-Pacific region from 2012 to 2021 with forecasts to 2024 (in billion U.S. dollars) [Graph], Zenith, December 9, 2021. [Online]. Available: /statistics/799725/asia-pacific-television-advertising-spending/