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Share of online shoppers purchasing on Amazon in Germany in 2025, by frequency

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Sources

Release date

September 2025

Region

Germany

Survey time period

June 2025

Number of respondents

1,000*

Age group

16-65 years

Special properties

Nationally representative study

Supplementary notes

This question was phrased by the source as follows: "How frequently do you typically make a purchase from Amazon?"

*Approximate number of respondents. In total, there were 5,678 respondents in Germany, France, Italy, Spain, the United Kingdom, and the United States.

Citation formats

Share of online shoppers purchasing on Amazon in Germany 2025, by frequency

Published by
F. Watty,
Apr 24, 2026

In Germany, ** percent of Amazon shoppers made a purchase at least once a month, a 2025 survey showed. In 2025, ** percent of respondents stated they shopped on Amazon every week, while percent of them did not shop more than once a year.

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