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Preferred shopping livestream platforms among influencers in the United States in 2021

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Sources

Release date

March 2022

Region

United States

Survey time period

November 2021

Number of respondents

45 creators who participated in a shopping livestream

Supplementary notes

The source does not provide the age of the respondents.

Citation formats

Got-to shopping livestream platforms for creators in the U.S. 2021

Published by
Yihan Ma,
Nov 28, 2025
When asked what their go-to shopping livestream platform was, nearly ** percent of U.S. content creators cited Instagram. Facebook and Amazon followed, preferred by **** percent and **** percent of influencers surveyed, respectively. TikTok came in fourth place, mentioned by *** percent of respondents.
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