In a survey conducted in selected Asian countries in 2021 and 2022, the majority of surveyed over-the-top (OTT) users stated they were likely to choose a free service that shows ads for video streaming.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Magnite. (December 15, 2021). Leading video streaming service payment models among OTT viewers in Asia in 2022, by type [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/1332252/apac-preferred-video-streaming-service-payment-models/
Magnite. "Leading video streaming service payment models among OTT viewers in Asia in 2022, by type." Chart. December 15, 2021. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/1332252/apac-preferred-video-streaming-service-payment-models/
Magnite. (2021). Leading video streaming service payment models among OTT viewers in Asia in 2022, by type. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/1332252/apac-preferred-video-streaming-service-payment-models/
Magnite. "Leading Video Streaming Service Payment Models among Ott Viewers in Asia in 2022, by Type." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Dec 2021, /statistics/1332252/apac-preferred-video-streaming-service-payment-models/
Magnite, Leading video streaming service payment models among OTT viewers in Asia in 2022, by type ÌÇÐÄÆÆ½â°æ, /statistics/1332252/apac-preferred-video-streaming-service-payment-models/ (last visited July 22, 2026)
Leading video streaming service payment models among OTT viewers in Asia in 2022, by type [Graph], Magnite, December 15, 2021. [Online]. Available: /statistics/1332252/apac-preferred-video-streaming-service-payment-models/