includes Indonesia, Malaysia, Philippines, Singapore, and Thailand
Supplementary notes
The source states to have used a permission-based panel of consumers whose session-based activity was collected, including key metrics such as country of consumed content origin.
Citation formats
Most popular online video content SEA Q2 2021-Q2 2022, by total streaming time share
In the second quarter of 2022, YouTube accounted for ** percent of the total time spent on video streaming by viewers in Southeast Asia. Premium video content such as subscription-video-on-demand (SVOD) platforms accounted for percent of the total video streaming time, down by percent compared to the second quarter of 2021.
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Media Partners Asia. (August 8, 2022). Most popular streamed video content in Southeast Asia from 2nd quarter 2021 to 2nd quarter 2022, by share of total streaming time [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 31, 2026, from /statistics/1316017/sea-most-popular-video-content-by-share-of-total-streaming-time/
Media Partners Asia. "Most popular streamed video content in Southeast Asia from 2nd quarter 2021 to 2nd quarter 2022, by share of total streaming time." Chart. August 8, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 31, 2026. /statistics/1316017/sea-most-popular-video-content-by-share-of-total-streaming-time/
Media Partners Asia. (2022). Most popular streamed video content in Southeast Asia from 2nd quarter 2021 to 2nd quarter 2022, by share of total streaming time. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 31, 2026. /statistics/1316017/sea-most-popular-video-content-by-share-of-total-streaming-time/
Media Partners Asia. "Most Popular Streamed Video Content in Southeast Asia from 2nd Quarter 2021 to 2nd Quarter 2022, by Share of Total Streaming Time." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Aug 2022, /statistics/1316017/sea-most-popular-video-content-by-share-of-total-streaming-time/
Media Partners Asia, Most popular streamed video content in Southeast Asia from 2nd quarter 2021 to 2nd quarter 2022, by share of total streaming time ÌÇÐÄÆÆ½â°æ, /statistics/1316017/sea-most-popular-video-content-by-share-of-total-streaming-time/ (last visited July 31, 2026)
Most popular streamed video content in Southeast Asia from 2nd quarter 2021 to 2nd quarter 2022, by share of total streaming time [Graph], Media Partners Asia, August 8, 2022. [Online]. Available: /statistics/1316017/sea-most-popular-video-content-by-share-of-total-streaming-time/