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Over-the-top media penetration rate in the Middle East and North Africa region from 2017 to 2020, by country
OTT penetration rate MENA 2017-2020, by country
Over-the-top (OTT) media penetration rate in Saudi Arabia in 2020 was about ** percent, compared to about ** percent in the United Arab Emirates (UAE). The total advertising expenditure in the Middle East and North Africa (MENA) region fell by ** percent in 2020.
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Ipsos. (May 17, 2021). Over-the-top media penetration rate in the Middle East and North Africa region from 2017 to 2020, by country [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1274113/mena-ott-penetration-rate-by-country/
Ipsos. "Over-the-top media penetration rate in the Middle East and North Africa region from 2017 to 2020, by country." Chart. May 17, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1274113/mena-ott-penetration-rate-by-country/
Ipsos. (2021). Over-the-top media penetration rate in the Middle East and North Africa region from 2017 to 2020, by country. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1274113/mena-ott-penetration-rate-by-country/
Ipsos. "Over-the-top Media Penetration Rate in The Middle East and North Africa Region from 2017 to 2020, by Country." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 May 2021, /statistics/1274113/mena-ott-penetration-rate-by-country/
Ipsos, Over-the-top media penetration rate in the Middle East and North Africa region from 2017 to 2020, by country ÌÇÐÄÆƽâ°æ, /statistics/1274113/mena-ott-penetration-rate-by-country/ (last visited July 23, 2026)
Over-the-top media penetration rate in the Middle East and North Africa region from 2017 to 2020, by country [Graph], Ipsos, May 17, 2021. [Online]. Available: /statistics/1274113/mena-ott-penetration-rate-by-country/
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