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Share of market research spending in Japan in 2023, by type of methodology
Share of market research spending in Japan 2023, by type of methodology
In 2023, the share of spending on quantitative research in the market research industry in Japan amounted to ** percent. Quantitative research was preferred over qualitative research and other methods.
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ESOMAR. (September 10, 2024). Share of market research spending in Japan in 2023, by type of methodology [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1301238/japan-share-market-research-spend-by-type-of-methodology/
ESOMAR. "Share of market research spending in Japan in 2023, by type of methodology." Chart. September 10, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1301238/japan-share-market-research-spend-by-type-of-methodology/
ESOMAR. (2024). Share of market research spending in Japan in 2023, by type of methodology. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1301238/japan-share-market-research-spend-by-type-of-methodology/
ESOMAR. "Share of Market Research Spending in Japan in 2023, by Type of Methodology." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Sep 2024, /statistics/1301238/japan-share-market-research-spend-by-type-of-methodology/
ESOMAR, Share of market research spending in Japan in 2023, by type of methodology ÌÇÐÄÆƽâ°æ, /statistics/1301238/japan-share-market-research-spend-by-type-of-methodology/ (last visited July 29, 2026)
Share of market research spending in Japan in 2023, by type of methodology [Graph], ESOMAR, September 10, 2024. [Online]. Available: /statistics/1301238/japan-share-market-research-spend-by-type-of-methodology/
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