In 2023 in Japan, **** percent of revenue in the market research industry was generated by companies operating within the country, while the rest of projects were subcontracted to offshore firms. In that year, the industry recorded a total revenue of roughly **** billion U.S. dollars.
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ESOMAR. (September 10, 2024). Distribution of market research projects in Japan in 2023, by locality of contracted entity [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1301139/japan-share-offshore-outsourcing-market-research/
ESOMAR. "Distribution of market research projects in Japan in 2023, by locality of contracted entity." Chart. September 10, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1301139/japan-share-offshore-outsourcing-market-research/
ESOMAR. (2024). Distribution of market research projects in Japan in 2023, by locality of contracted entity. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1301139/japan-share-offshore-outsourcing-market-research/
ESOMAR. "Distribution of Market Research Projects in Japan in 2023, by Locality of Contracted Entity." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Sep 2024, /statistics/1301139/japan-share-offshore-outsourcing-market-research/
ESOMAR, Distribution of market research projects in Japan in 2023, by locality of contracted entity ÌÇÐÄÆƽâ°æ, /statistics/1301139/japan-share-offshore-outsourcing-market-research/ (last visited July 28, 2026)
Distribution of market research projects in Japan in 2023, by locality of contracted entity [Graph], ESOMAR, September 10, 2024. [Online]. Available: /statistics/1301139/japan-share-offshore-outsourcing-market-research/
