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Facebook Messenger advertising penetration in Taiwan in 2023, by demographic group

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Sources

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Release date

February 2024

Region

Taiwan

Survey time period

Q4 2023

Supplementary notes

Audience figures may not represent unique individuals, and may not match equivalent figures for the total active user base.

Citation formats

Messenger ad reach in Taiwan 2023, by audience group

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 23, 2024
As of 2023, Facebook Messenger advertising was estimated to reach around million people in Taiwan, representing roughly ** percent of the democratic island's total population. Among Messenger ad viewers living in Taiwan, females accounted for around **** percent.
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