Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022
Characteristic
Number of mentions in app description
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data is based on the 10 highest-ranking apps within their category, wider industry metrics may vary
Supplementary notes
App position refers to the location of a specific app in the ranking of the Apple App Store results page, after a prompted research for apps in six specific categories: finance, food and drink, games, health and fitness, social networking, and shopping.
According to the source, data concerns the 10 highest-ranking apps within their category.
Citation formats
Apple App Store: most popular keywords and CTA in highest-ranking health apps 2022
As of February 2022, the most popular call-to-action (CTA) and keyword present in the description of the leading health and fitness apps in the Apple App Store was "help you," with around *** mentions. The keyword "hearth rate" followed with *** mentions, while "easy to use" and "your sleep" ranked fifth and eighth, with *** and ** mentions, respectively.
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Semrush. (February 25, 2022). Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1296046/keywords-cta-top-ios-health-apps/
Semrush. "Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022." Chart. February 25, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1296046/keywords-cta-top-ios-health-apps/
Semrush. (2022). Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1296046/keywords-cta-top-ios-health-apps/
Semrush. "Leading Keywords and Call-to-action (Cta) in The Descriptions of Highest-ranking Health and Fitness Mobile Apps in The Apple App Store Worldwide as of February 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Feb 2022, /statistics/1296046/keywords-cta-top-ios-health-apps/
Semrush, Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022 ÌÇÐÄÆƽâ°æ, /statistics/1296046/keywords-cta-top-ios-health-apps/ (last visited July 23, 2026)
Leading keywords and call-to-action (CTA) in the descriptions of highest-ranking health and fitness mobile apps in the Apple App Store worldwide as of February 2022 [Graph], Semrush, February 25, 2022. [Online]. Available: /statistics/1296046/keywords-cta-top-ios-health-apps/
