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Importance of allergen labels in purchase decisions for foodstuff in Japan as of January 2026

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Sources

Release date

May 2026

Region

Japan

Survey time period

January 20 to 27, 2026

Number of respondents

6,050 respondents

Age group

15 years and older

Special properties

only one answer was allowed

Method of interview

Online survey

Supplementary notes

Original question: "When purchasing food, how much do you take labels for allergen information into consideration for your product choices?"

Citation formats

Relevance of allergen information for food purchases in Japan 2026

Published by
F. Watty,
Jun 16, 2026

According to a survey conducted in Japan in January 2026, around ** percent of respondents always took allergen labels into consideration when purchasing foodstuff. While the majority did not pay attention to the displayed information, *** percent of consumers were unaware that ingredients were indicated on foodstuffs.

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