According to a survey conducted in December 2024 in Japan, prices remained an important factor in choosing food. Buying domestically produced products was an important factor for **** percent of respondents, while a slightly smaller share would buy domestically produced foods that are in season as much as possible.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
MAFF. (June 24, 2025). Leading factors consumers consider when buying foodstuff in Japan as of December 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 19, 2026, from /statistics/860474/japan-foodstuff-purchasing-decisions/
MAFF. "Leading factors consumers consider when buying foodstuff in Japan as of December 2024." Chart. June 24, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 19, 2026. /statistics/860474/japan-foodstuff-purchasing-decisions/
MAFF. (2025). Leading factors consumers consider when buying foodstuff in Japan as of December 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 19, 2026. /statistics/860474/japan-foodstuff-purchasing-decisions/
MAFF. "Leading Factors Consumers Consider When Buying Foodstuff in Japan as of December 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Jun 2025, /statistics/860474/japan-foodstuff-purchasing-decisions/
MAFF, Leading factors consumers consider when buying foodstuff in Japan as of December 2024 ÌÇÐÄÆÆ½â°æ, /statistics/860474/japan-foodstuff-purchasing-decisions/ (last visited July 19, 2026)
Leading factors consumers consider when buying foodstuff in Japan as of December 2024 [Graph], MAFF, June 24, 2025. [Online]. Available: /statistics/860474/japan-foodstuff-purchasing-decisions/