As of May 2021, more than *** million people were active live steaming shopping users on Alibaba's e-commerce platform Taobao. The short-video apps, Kuaishou and Douyin, recorded respectively around *** million and *** million monthly active users. Livestreaming commerce was projected to be a **** trillion yuan market in China in 2021.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Forward Intelligence (Qianzhan). (September 28, 2021). Number of monthly active users of major live streaming e-commerce platforms in China as of May 2021, by platform (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1185254/china-maus-of-leading-live-commerce-platforms/
Forward Intelligence (Qianzhan). "Number of monthly active users of major live streaming e-commerce platforms in China as of May 2021, by platform (in millions)." Chart. September 28, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1185254/china-maus-of-leading-live-commerce-platforms/
Forward Intelligence (Qianzhan). (2021). Number of monthly active users of major live streaming e-commerce platforms in China as of May 2021, by platform (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1185254/china-maus-of-leading-live-commerce-platforms/
Forward Intelligence (Qianzhan). "Number of Monthly Active Users of Major Live Streaming E-commerce Platforms in China as of May 2021, by Platform (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Sep 2021, /statistics/1185254/china-maus-of-leading-live-commerce-platforms/
Forward Intelligence (Qianzhan), Number of monthly active users of major live streaming e-commerce platforms in China as of May 2021, by platform (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1185254/china-maus-of-leading-live-commerce-platforms/ (last visited July 26, 2026)
Number of monthly active users of major live streaming e-commerce platforms in China as of May 2021, by platform (in millions) [Graph], Forward Intelligence (Qianzhan), September 28, 2021. [Online]. Available: /statistics/1185254/china-maus-of-leading-live-commerce-platforms/
