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Key figures on Amazon sponsored product performance worldwide from February to May 2020

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Sources

Release date

May 2020

Region

Worldwide

Survey time period

February to May, 2020

Special properties

growth indexed to January 2020

Citation formats

Amazon sponsored product performance worldwide 2020

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 28, 2020
A study from the first half of 2020 considered the performance of Amazon sponsored products in the period between February and May of that year. While in all four months the cost per click declined, both the number of clicks as well as the return on ad spend increased. In April, the number of clicks increased by ** percent, the cost per click decreased by ** percent while the return on ad spend rose by ** percent.
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Digital advertising in the U.S.Advertising in the United StatesDigital advertising formats in the U.S.Programmatic advertising worldwideDigital advertising worldwide
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