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Monthly advertising spending of largest creator-owned brands worldwide as of August 2022 (in 1,000 U.S. dollars)

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Source

In cooperation with
Release date

August 2022

Region

Worldwide

Survey time period

August 2022

Special properties

largest brands by revenue

Supplementary notes

The source does not provide information on the period of data collection. The date provided is the publishing date.

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Ad spend of top creator brands worldwide 2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 20, 2022
Ipsy – the largest creator-owned brand worldwide by revenue (estimated annual revenue of half a billion U.S. dollars) – spent roughly *** thousand U.S. dollars on advertising monthly. Kylie Cosmetics, the second largest creator-owned brand, invested less than *** U.S. dollars in advertising per month.
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