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Perception of the impact of the coronavirus crisis on the investment in digital marketing in Spain during the second quarter of 2020

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Source

Release date

March 2020

Region

Spain

Survey time period

March 23 to 26, 2020

Number of respondents

207 companies

Special properties

companies based in Spain

Method of interview

Email survey

Citation formats

Coronavirus impact on investment in digital marketing Spain 2020

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 15, 2020
The impact of COVID-19, the disease caused by the SARS-CoV-2 coronavirus, also affected the Spanish companies' investment in digital marketing. According to a survey carried out between March 23rd and 26th, 2020, over 80 percent of the respondents stated they forecast the investment in this type of marketing strategy will decrease during the second quarter of 2020.  
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