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Reasons for cancelling an ordered subscription in Poland in 2018*

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Sources

Release date

February 2019

Region

Poland

Survey time period

November 19-22, 2018

Number of respondents

1,000 respondents

Age group

18-65 years

Special properties

Internet users

Method of interview

Online panel

Supplementary notes

* The original question was worded as follows: (Polish) "Czy w ostatnim czasie zrezygnowałeś/-aś z jakiejś subskrypcji (sms, e-mail) do której zapisałeś/-aś się świadomie? Dlaczego tak?" (English: "Have you recently resigned from any subscription (sms, e-mail) to which you have consciously subscribed? Why is this so?").

Citation formats

Cancellation of an ordered subscription in Poland 2018

Published by
F. Watty,
Sep 6, 2019
According to the source, over ** percent of respondents in Poland resigned from subscription in 2018. Sending offers by text message or e-mail too often was the main reason why consumers gave up their subscription. Every second consumer withdrew from the subscription due to a lack of interest in the offer.
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