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Preferred shopping channels for El Buen Fin in Mexico in 2020

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Source

Release date

October 2020

Region

Mexico

Survey time period

September 2020

Number of respondents

310 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "¿Cómo preferirías comprar en El Buen Fin 2020?"

Citation formats

Mexico: preferred purchase methods for El Buen Fin 2020

Published by
F. Watty,
Apr 29, 2021
During the 2020 edition of El Buen Fin in Mexico, consumers had the possibility to choose between both online and offline methods for purchase. According to a survey, approximately ** percent of respondents said they would prefer to buy 100 percent of products and services online, while ** percent of those interviewed stated preferring to shop half online and half offline.
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