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Recognition of TV commercial films featuring Vietnamese football players based on viewers' location in Vietnam in 2019

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Source

Release date

October 2019

Region

Vietnam

Survey time period

November 2019

Number of respondents

475 respondents

Age group

18-40 years

Special properties

among respondents from HCMC and Hanoi; TVCF = TV commercial film

Method of interview

Online survey

Supplementary notes

Original question: Which TVCF do you like best? What are the reasons for that?

Citation formats

Recognition of TVCFs featuring Vietnamese football players by location

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 31, 2020
According to a survey among Vietnamese, ** percent of respondents from Ho Chi Minh City were more likely to recognize TV commercials starring professional Vietnamese football players. The same survey indicated that more males recognized such TVCFs than females.
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