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Purchase criteria for personal care in Italy as of September 2025

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Source

Number of respondents

3,115 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which criteria do you usually select your body care and cosmetics products?"

If you need more information, you can have a look at the Consumer ÌÇÐÄÆÆ½â°æ Methodology.

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Purchase criteria for personal care in Italy 2025

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