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Average yearly beauty consumption Italy in 2025, by type (in million euros)

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Source

In cooperation with
Release date

March 2026

Region

Italy

Survey time period

2025

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Average yearly spend on beauty in Italy 2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 1, 2026

In 2025, the average yearly expenditure on beauty in Italy was almost **** billion euros. The consumption of skin care products was the highest, equaling *** billion euros.

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Cosmetics market in ItalyCosmetics industry in the U.S.Celebrity beauty brandsCosmetics industryGlobal prestige/luxury cosmetics
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