Shopping behavior trends in Germany - statistics & facts
Shopping as an experience underwent several changes in recent decades. The continued spread of e-commerce, as well as not just online purchases, but also mobile online buying, have reshaped shopping behavior everywhere. The consumer has long since stopped being restricted to physical stores and their opening hours. Current events have been additional significant influences, possibly strengthening and shaping habits for years to come, from the physical restrictions during the coronavirus (COVID-19) pandemic to rising retail prices and supply shortages.
